How Data Can Drive Real Change in Social Impact Work
By Henry Mauriss When people hear the word “data,” they often think of spreadsheets, algorithms, or cold, impersonal numbers. But in my experience, data can be one of the most powerful tools for doing deeply human work. In fact, I believe that if we want to create real, lasting change—especially in the nonprofit space—we need […]
Why Media Should Be Built for Moments, Not Just Screens
By Henry Mauriss If you asked someone twenty years ago what media looked like, they’d probably describe a television, maybe a radio, or a newspaper. Today, media is everywhere. It’s in your pocket, on your wrist, built into cars, elevators, fitness machines—you name it. Screens are now just the vessels. But what’s often forgotten in […]
Why Traditional Advertising Is Dying And What The Future Of Brand Engagement Looks Like
Advertising is everywhere. Billboards line the highways, commercials interrupt our favorite shows, and pop-up ads clutter our screens. But here’s the problem—people are tuning out. Traditional advertising, the kind that simply pushes a message in front of an audience and hopes for the best, is losing its power. Consumers today don’t just want to be […]
From Vision to Reality: How Data-Driven Decisions Shape Success
Success in any field—whether it’s business, media, or philanthropy—doesn’t happen by chance. It comes from making smart decisions, taking calculated risks, and constantly adapting to new challenges. I’ve spent my career building businesses, launching new ventures, and leading initiatives that make a real impact. If there’s one lesson I’ve learned along the way, it’s this: […]